Pay>judge>compete. It’s too self-selecting. Something titled “The Design of the Decade” should be curated. Or call it for what it is “The Designs Introduced in this Last Decade That Have Been Submitted for Consideration Though It May Not Necessarily Be, the Most Influential”.

I’d like to propose an alternative. Can each of the judges come up with a list of ten designs that’s been the most influential in the last decade? In fact, I would invite anyone else to do the same. It’d get a much more interesting debate going. Better yet, allow us to create it on here, give us the ability to add tags. Let’s see what floats to the top. (I have more faith that it won’t be shit).

PS There’s redundancies in this list, the categories lack focus, and some categories makes our industry sound like idiots and is offensive to the design profession. (e.g. “Best example of design raising margins (causing a consumer to part with their money)”)